Now accepting founding members — September 2026 cohort

Built for the trader
you actually are.

Most trading courses were built for a full-time day trader in 2012. You have a job, a life, and 45 minutes a day. Edgepoint was designed around that reality — not a fantasy version of yours. The founding cohort launches September 2026, capped at 40 members, with permanent 40% pricing for everyone who joins first.

Take the assessment + reserve my spot → See the 12-week curriculum

15+

Years in live markets behind the curriculum

Founding cohort places. No more, no less.

30–60

Minutes per day. No intraday screen time.

40%

Founding member pricing, locked for life

The problem

The trading education industry was built for someone else.

⏰

Built for full-time traders

Every major course assumes you can watch markets for 6–8 hours a day. You can't — and that's not a personal failing. That's a product problem.

📋

One size fits no one

Finance professionals sit through "what is a stock?" Veterans with losses replay the same strategy modules. The course doesn't know who you are — and it shows.

🧠

Psychology is an afterthought

Most traders who understand strategy still blow accounts due to emotional decisions. Courses end at strategy. The real failure begins there.

🏁

No structured exit from theory

Every course ends when the videos end. There are no measurable graduation criteria. Students are pushed into live markets unready. The first account usually pays the price.

💸

Tax and compliance: a total blind spot

No major course teaches wash-sale rules, crypto taxation, or jurisdiction-specific obligations. Most investors discover these only when their first tax bill arrives — often larger than their profits.

👤

Built by men for men — in 2012

Women join markets 45% faster year on year. Gen Z, first-generation investors, and international traders are the fastest-growing segments. None of the major platforms are building for them.

What we fix

Seven gaps the industry refuses to address

01 /

Part-time & salaried investors

Every major course is built for intraday decision-making. We built entirely around end-of-day analysis and 30–60 minute daily routines.

Largest underserved segment

02 /

Personalised, adaptive learning

Diagnostic intake on Day 1. AI-adaptive paths throughout. Beginners and advanced traders never sit through the same content.

Top complaint in industry research

03 /

Trading psychology

Not a bonus module at the end — a structured parallel discipline running every single week alongside core strategy work.

Primary cause of blown accounts

04 /

Tax, regulation & compliance

Wash-sale rules, crypto taxation, options treatment, jurisdiction-specific obligations. The information most investors discover only after their first tax bill.

FINRA 2025 biggest blind spot

05 /

Diverse representation

Gender-neutral by design. Diverse instructors. Cohorts segmented by life stage. No "quit your job" lifestyle marketing. Focused on wealth-building and autonomy.

Fastest-growing audience

06 /

Theory-to-live-market bridge

A gated graduation framework with measurable paper-trading criteria. You only proceed to live capital once you've met concrete strategy and psychology benchmarks.

Where most first accounts blow up

How it works

Four phases.
One coherent system.

Weeks 1–3

Foundations

Diagnostic intake routes you to the right starting point. Bias profile established. Broker setup confirmed. Your personalised learning map is built on Day 1 and actively guides the next 11 weeks.

Weeks 4–7

Core strategy

Three strategy setups — trend continuation, mean reversion, ETF rotation — built, documented, and paper-traded with structured journal review. Psychology runs in parallel from the first trade.

Weeks 8–10

Integration

Your 45-minute daily routine formalised into a repeatable system. Peer cohort accountability sessions. Strategy stress-tested against six months of market data.

Weeks 11–12

Graduation gate

Measurable strategy and psychology criteria — both required. You earn your live-market readiness. Students who don't yet meet criteria receive a targeted remediation plan, not a repeat of all content.

"Most traders who understand strategy still blow their accounts due to emotional decisions. We built a program that addresses both — simultaneously, not sequentially."

Edgepoint founding philosophy

Graduation criteria — strategy & psychology, both required

✓ Minimum 20 paper trades completed with full journal entries

✓ Positive average R with drawdown within personal risk rulebook limits

✓ All three core strategy setups documented in completed playbooks

✓ Pre-trade checklist completed on 90%+ of all paper trades

✓ Instructor confirms psychological self-awareness growth since Week 1

✓ 80%+ score on adaptive final knowledge assessment

✓ Two cohort accountability sessions attended with peer sign-off

The curriculum

12 weeks. Three tracks. Always running together.

Strategy, psychology, and adaptive learning are not separate courses — they run in parallel from Day 1 and converge at the graduation gate. Every week, every student experiences all three.

Strategy track — Part-time, end-of-day focus

Adaptive path — AI-personalised throughout

Psychology thread — Runs all 12 weeks

Graduation gate — Both tracks must pass

Phase 1 — Foundations (Weeks 1–3)

Week 1

Diagnostic intake & personalised learning map

30-question intake: experience, time budget, style, risk tolerance. Psychology bias profile established.

Learning map + Bias profile

Week 2

Markets, instruments & track placement

Equity, ETF, and options overview. Daily and weekly timeframes. Broker setup. Trade journal introduced.

Broker checklist + Journal template

Week 3

Chart reading for end-of-day traders

Candlestick basics, support/resistance, trend ID. Full chart review in under 20 minutes. First adaptive AI check-in.

First journal entries

Phase 2 — Core Strategy (Weeks 4–7)

Week 4

Setup 1 — Trend continuation

Entry criteria, stop placement, target logic. End-of-day scan process. First paper trades. FOMO deep-dive in psychology.

Setup 1 playbook

Week 5

Setup 2 — Mean reversion

Pullback entries, RSI context, avoiding falling knives. Risk/reward minimums. Revenge trading psychology session.

Setup 2 playbook

Week 6

Setup 3 — ETF rotation & weekly setups

Sector ETFs, lower volatility swings, weekly chart analysis. Branching: equity / ETF / options focus. First cohort review.

Setup 3 playbook

Week 7

Risk management as a system

Position sizing, max loss rules, once-daily checking. Mid-program adaptive re-assessment. Overconfidence simulation.

Personal risk rulebook

Phase 3 — Integration (Weeks 8–10)

Week 8

The 45-minute daily routine

Pre-market scan (15 min) · Trade management (10 min) · Journal entry (10 min) · Next-day prep (10 min). Pre-trade mental checklist built.

Daily routine SOP + Pre-trade checklist

Week 9

Weekly review ritual & peer learning

Structured weekly review: what worked, what was emotional vs rule-based. Peer playbook exchange with structured feedback.

Weekly review template

Week 10

Strategy stress-testing & edge report

Backtest all three setups. Win rate and average R across market conditions. AI generates personalised edge report. High-stress scenario simulations.

Personalised edge report

Phase 4 — Graduation (Weeks 11–12)

Week 11

Paper trading review & criteria check

Full paper trading record reviewed. Instructor assesses win rate, average R, max drawdown, rule adherence. Adaptive final exam (80% required).

Performance scorecard

Week 12

Graduation gate — live market readiness

Strategy and psychology criteria both assessed. Students meeting all criteria graduate to the theory-to-practice bridge. Final cohort session on the ongoing practice.

Graduation certificate + Summary report

Why founding members get the better deal

The first 40 shape the program everyone else inherits.

Founding members pay 40% less than every future cohort — and that pricing is locked in for life. Every curriculum update, every new module, every future iteration: included. Permanently.

Founding pricing

Locked for life, never offered again

40% off + lifetime updates

Founding cohort members sit in weekly strategy sessions directly with the team that built the curriculum. You get input on what's taught, what's adapted, and what's added. The program gets better because of you.

↻

Direct founder access

Weekly sessions · curriculum input

Shape what gets built

Every principle in this curriculum is built on 15+ years of live-market experience — not theory, not a repackaged course. We've lost accounts. We've built systems that survived. We're teaching what we wish we'd learned first.

⚡

Built by active traders

15+ years in live markets

Practitioner-led, not theory-led

Who this is for

The actual retail investor of 2026.

💼

The professional with 45 minutes

You have a job, commitments, and limited screen time. You want to trade intelligently without quitting your life. Every strategy at Edgepoint is built around your schedule — not the other way around.

End-of-day analysis No intraday required Swing & position trading

📈

The experienced trader with unexplained losses

You've done courses. You know the patterns. But your account still bleeds. The loss-audit pathway and structured psychology track are built specifically for you — to find what's actually going wrong.

Loss audit pathway Psychology-first Skip foundational content

🌱

The new investor who wants to start right

You're entering markets now and you want to do it properly — not with hype, not with lifestyle marketing, and not with content built for someone else's life. We built Edgepoint for exactly this moment.

Full foundations track Structured progression Tax & compliance included

What you keep

15 practical tools. Yours after graduation.

Wk 1

Personalised learning map

Routes to the right starting point; baseline for all AI check-ins

Wk 1

Psychological bias profile

Establishes baseline emotional self-awareness for the full 12 weeks

Wk 2

Trade journal template

Core tool used throughout; submitted for graduation review

Wk 4

Setup 1 playbook

Trend continuation rules — part of graduation strategy portfolio

Wk 5

Setup 2 playbook

Mean reversion rules — part of graduation strategy portfolio

Wk 6

Setup 3 playbook

ETF/weekly setup rules — completes core strategy portfolio

Wk 7

Personal risk rulebook

Defines max loss rules used to evaluate graduation criteria

Wk 8

Daily routine SOP

The 45-minute operational system used post-graduation every day

Wk 8

Pre-trade mental checklist

90% completion rate required for graduation; embedded in journal

Wk 9

Weekly review template

Formalises the ongoing review habit used post-graduation

Wk 10

Personalised edge report

AI-generated summary of strengths, gaps, and next steps

Wk 12

Graduation certificate & summary

12-week journey summary and personalised forward development plan

The market context

The education gap has never been wider.

Retail participation is at record highs

Retail investors now account for 20–35% of daily equity volume across major markets. In India and China that share reaches 40–80%. This is not a niche — it is mainstream finance.

Knowledge has not kept pace with participation

A December 2025 FINRA Foundation study of 2,800 US retail investors found continued low scores on fundamental knowledge tests — particularly around fees, tax treatment, and fraud risks.

The existing education market is frozen in time

Dominant course providers were built between 2008 and 2020 for a full-time, male, US-based day trader. The actual 2026 retail investor looks nothing like that archetype.

$5.4T

Retail trading activity in 2025 — up 47% year on year

Vanda Research, 2025

+26%

Increase in market activity among women aged 18–35

BestBrokers, 2025

38%

Black American stock ownership — new investors with no tailored education

Fortune, 2025

15pt

Financial literacy gap between men and women — largest of any financial topic

FINRA Foundation, 2025

The founders

Built by people who
know the gaps.

Paul

Co-founder · Product & Technology

Leads product architecture and the adaptive learning engine. Paul believes personalisation isn't a feature — it's the foundational requirement of any education system that actually works.

Bryce

Co-founder · Curriculum & Strategy

Brings deep market expertise and a long-standing conviction that good education should produce profitable traders — not just well-informed ones. Bryce leads curriculum design and the graduation framework.

Maddy

Co-founder · Community & Psychology

Drives community design, psychology integration, and the mission to make trading education genuinely inclusive — for every schedule, background, and starting point.

Two paths in. Both free.

The assessment is
your founding spot.

The 10-minute diagnostic does two things at once: you get a personalised trader profile and your top 3 skill gaps — and you reserve your place in the September founding cohort. Only 40 spots. Only one intake at founding pricing. Ever.

Take the assessment + reserve my spot → Learn about the curriculum first

🔒 10 minutes. No credit card. You get your personalised results whether or not you join the cohort. We'll never share your email.

⚡ Founding cohort — September 2026

40% off, locked for life

Capped at 40 members

Built for the traderyou actually are.